Destination Marketing : Essentials
Steven (University of Queensland, Australia) Pike
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Sales Force Management : Leadership, Innovation, Technology: International Student Edition
Mark W. (Rollins College, USA) Johnston
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International Marketing
Daniel W. Baack
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Marketing Communications : Objectives, Strategy, Tactics
John R (University of Wollongong, Australia) Rossiter
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Marketing Communications
John Egan
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The Psychology of Advertising
Bob M (Professor, University of Groningen, Netherlands) Fennis
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Business to Business Marketing Management : A Global Perspective
Alan Zimmerman
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Events Marketing Management : A consumer perspective
Ivna Reic
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Tourism Marketing : In the Age of the Consumer
Alastair M. Morrison
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The Marketing Director's Handbook : Volumes 1 and 2
Tim Arnold
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Consumer Psychology in a Social Media World
Claudiu V. Dimofte
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Marketing for Tourism and Hospitality : Collaboration, Technology and Experiences
Alan Fyall
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How to Market Books
Alison Baverstock
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Advertising and Promotion
Chris Hackley
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Bundle: Digital Marketing 2e + The Digital Marketing Planner
Annmarie Hanlon
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Marketing Research : Planning, Process, Practice
Riccardo Benzo
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Managing Events : Real Challenges, Real Outcomes
Liz Quick
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Strategic Sport Marketing
Adam (Swinburne University of Technology, Australia) Karg
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Essentials of Pricing Analytics : Tools and Implementation with Excel
Erik (Inland Norway University of Applied Sciences, Norway) Haugom
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Digital Marketing : A Practical Approach
Alan Charlesworth
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The Media Handbook : A Complete Guide to Advertising Media Selection, Planning, Research, and Buying
Helen (Publicis Media) Katz
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Advertising : Concept and Copy
George Felton
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The Science and Art of Branding
Giep Franzen
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Consumer Behaviour : Applications in Marketing
Robert East
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