Laws of UX : Using Psychology to Design Better Products & Services
Jon Yablonski
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Nudging towards Health : A Tool to Influence Human Behavior in Health Policy
Radek Kovacs
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Data-Driven Personalization : How to Use Consumer Insights to Generate Customer Loyalty
Zontee (Founder of Media Volery and Director of Strategy) Hou
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Capitalism XXL : Why the Global Economy Became Gigantic and How to Fix It
Geert Noels
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Consumer Culture Theory
Eric Arnould
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Business and Society : A Critical Introduction
Sonya (York University, Canada) Scott
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Market Process and Market Order : From Human Action, But Not of Human Design
Rosolino A. Candela
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Betting Against the Crowd : A Complex Systems Approach
Yair Neuman
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The Pricing Compass : Finding the Solution to Your Pricing Puzzle
Jan Y. Yang
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Narrative Economics : How Stories Go Viral and Drive Major Economic Events
Robert J. Shiller
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Using Behavioral Science in Marketing : Drive Customer Action and Loyalty by Prompting Instinctive Responses
Nancy Harhut
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The Next Billion Users : Digital Life Beyond the West
Payal Arora
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Social Preferences : An Introduction to Behavioural Economics and Experimental Research
Professor Michalis (University of Birmingham) Drouvelis
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A Brain for Business - A Brain for Life : How insights from behavioural and brain science can change business and business practice for the better
Shane O'Mara
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The Financial Storm Warning for Investors : How to Prepare and Protect Your Wealth from Tax Hikes and Market Crashes
Jeff Camarda
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Speculative Communities : Living with Uncertainty in a Financialized World
Aris Komporozos-Athanasiou
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The Origins of Unfairness : Social Categories and Cultural Evolution
Cailin (Associate Professor, Associate Professor, University O'Connor
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The Nature of Social Reality : Issues in Social Ontology
Tony (University of Cambridge, UK) Lawson
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The Gender of Capital : How Families Perpetuate Wealth Inequality
Celine Bessiere
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Minds Wide Shut : How the New Fundamentalisms Divide Us
Gary Saul Morson
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Product Research Rules : Nine Foundational Rules for Product Teams to Run Accurate Research That Delivers Actionable Insight
C Todd Lombardo
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Escaping Paternalism : Rationality, Behavioral Economics, and Public Policy
Mario J. (Professor, New York University) Rizzo
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The Foundations of Behavioral Economic Analysis : Volume I: Behavioral Economics of Risk, Uncertainty, and Ambiguity
Sanjit (Professor of Economics, Professor of Economics, Univers Dhami
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The Foundations of Behavioral Economic Analysis : Volume VII: Further Topics in Behavioral Economics
Sanjit (Professor of Economics, Professor of Economics, Univers Dhami
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