Principles of Microeconomics Spiral bound

New products in principles of economics have been eager to address innovative ways of using technology to teach this introductory course.

While these products are often accompanied by impressive digital resources, they all share one characteristic: they are still grounded in the traditional textbook format. In a new, "digital-first" approach for the principles of economics course, Roger Butters and Carlos Asarta offer the same core content covered in mainstream textbooks, but in a way that breaks free from the constraints of a traditional textbook's structure and format, empowering instructors to take advantage of new approaches in teaching methodology to revitalize their courses.

The authors present over 200 distinct concepts in the principles course, each anchored by an engaging 2-4 minute high-quality video, and accompanied by a suite of learning resources such as dynamic applications, worked examples, and assessment tools. With a concept-level approach, instructors are able to handpick every aspect of the curriculum, from concepts covered to sequencing, providing flexibility for instructors to tailor their courses in such a way that is appropriate for any school, at any level, and set to any depth.

Instead of a class that revolves around static pages and chapters of a textbook, Roger Butters and Carlos Asarta envision a learning environment that revolves around the talents and abilities of the teacher in the classroom.

The result is an experience that is motivating, accessible, and adaptable to how today's students learn and obtain information.