The Choice Factory : 25 behavioural biases that influence what we buy
Richard Shotton
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Tien Tzuo
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John A List
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Dan Ariely
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Dominic Frisby
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Michelle (Professor in Economics and Associate Dean (Researc Baddeley
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Gillian Tett
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Jonathan Aldred
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Christopher Blattman
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Alan Krueger
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Fred Pelard
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Olivier Sibony
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Robert J. Shiller
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Anthony Tjan
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Ian Goldin
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Sanne Blauw
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Ian Robertson
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Olivier Sibony
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Morris Altman
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Eleanor Gordon-Smith
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Nelson Schwartz
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Nick Wilkinson
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Erik (George Mason University, USA) Angner
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Sanjit (Professor of Economics, University of Leicester) Dhami
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