Shareworthy : Advertising That Creates Powerful Connections Through Storytelling
Robin Landa
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Household Finance : An Introduction to Individual Financial Behavior
Dr. Richard, PhD (Professor Emeritus of Finance, DeGroote Scho Deaves
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The Pricing Compass : Finding the Solution to Your Pricing Puzzle
Jan Y. Yang
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Economics without Preferences : Microeconomics and Policymaking Beyond the Maximizing Individual
Michael (Royal Holloway, University of London) Mandler
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The Continuum of Consumer Choice
Gordon R. (University of Cardiff, UK) Foxall
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Contemporary Marketing and Consumer Behaviour in Sustainable Tourism
Maria (University of Salerno, Italty) Palazzo
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Data-Driven Personalization : How to Use Consumer Insights to Generate Customer Loyalty
Zontee (Founder of Media Volery and Director of Strategy) Hou
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Narrative Economics : How Stories Go Viral and Drive Major Economic Events
Robert J. Shiller
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Games, Strategies, and Decision Making
Joseph Harrington
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Neuroscience for Leadership : Harnessing the Brain Gain Advantage
T. Swart
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Elliot Wave Techniques Simplified: How to Use the Probability Matrix to Profit on More Trades
Bennett McDowell
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The Next Billion Users : Digital Life Beyond the West
Payal Arora
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A Brain for Business - A Brain for Life : How insights from behavioural and brain science can change business and business practice for the better
Shane O'Mara
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Capitalism XXL : Why the Global Economy Became Gigantic and How to Fix It
Geert Noels
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The Origins of Unfairness : Social Categories and Cultural Evolution
Cailin (Associate Professor, Associate Professor, University O'Connor
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The Gender of Capital : How Families Perpetuate Wealth Inequality
Celine Bessiere
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Minds Wide Shut : How the New Fundamentalisms Divide Us
Gary Saul Morson
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Solving the Strategy Delusion : Mobilizing People and Realizing Distinctive Strategies
M. Stigter
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The Origins and Dynamics of Inequality : Sex, Politics, and Ideology
Jon D. (Professor of Economics, Professor of Economics, Americ Wisman
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Rethinking Users : The Design Guide to User Ecosystem Thinking
Michael Youngblood
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Dynamics of Rational Negotiation : Game Theory, Language Games and Forms of Life
Margit Gaffal
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Social Sustainability in Unsustainable Society : Concepts, Critiques and Counter-Narratives
Jo Krøjer
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Behavioral Economics
Edward Cartwright
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Applied Econometric Analysis Using Cross Section and Panel Data
Deep Mukherjee
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