Brought to You By : Postwar Television Advertising and the American Dream
Lawrence R. Samuel
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Audience Economics : Media Institutions and the Audience Marketplace
Philip M. Napoli
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Audience Economics : Media Institutions and the Audience Marketplace
Philip M. Napoli
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Promotional Culture and Convergence : Markets, Methods, Media
Helen Powell
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Promotional Culture and Convergence : Markets, Methods, Media
Helen Powell
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Freud on Madison Avenue : Motivation Research and Subliminal Advertising in America
Lawrence R. Samuel
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Freud on Madison Avenue : Motivation Research and Subliminal Advertising in America
Lawrence R. Samuel
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