Planning Advertisements (RLE Advertising)
Gilbert Russell
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The Business of Advertising (RLE Advertising)
Clarence Moran
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The Economic Implications of Advertising (RLE Advertising)
Otto Firestone
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The Economics of Advertising (RLE Advertising)
Frederic Taylor
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Promotional Screen Industries
Paul Grainge
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Inarticulate Longings : The Ladies' Home Journal, Gender and the Promise of Consumer Culture
Jennifer Scanlon
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Imaging in Advertising : Verbal and Visual Codes of Commerce
Fern L. Johnson
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Imaging in Advertising : Verbal and Visual Codes of Commerce
Fern L. Johnson
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Smyllie's Ireland : Protestants, Independence, and the Man Who Ran the Irish Times
Caleb Richardson
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Reporting for China : How Chinese Correspondents Work with the World
Pal Nyiri
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Buying and Believing : Sri Lankan Advertising and Consumers in a Transnational World
Steven Kemper
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Breaking Up America : Advertisers and the New Media World
Joseph Turow
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Audience Economics : Media Institutions and the Audience Marketplace
Philip M. Napoli
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Media Localism : The Policies of Place
Christopher Ali
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Effective Radio Advertising : A Guide to Winning Customers with Targeted Campaigns and Creative Commercials
Marc Weinberger
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Frenemies : The Epic Disruption of the Advertising Industry (and Why This Matters)
Ken Auletta
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Social Issues of Advertising
Kara Chan
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The Advertising Age Encyclopedia of Advertising
John McDonough
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Literary Advertising and the Shaping of British Romanticism
Nicholas Mason
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Advertising Progress : American Business and the Rise of Consumer Marketing
Pamela Walker (Professor Emerita, University of Colorado at Den Laird
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The 30-Second Storyteller : The Art and Business of Directing Commercials
Thomas Richter
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Plunkett's Advertising & Branding Industry Almanac 2022 : Advertising & Branding Industry Market Research, Statistics, Trends and Leading Companies
Jack W. Plunkett
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Freedom of Commercial Expression
Roger A. (, Emeritus Professor, University of Alberta) Shiner
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