Promotion in the Merchandising Environment Hardback
by Kristen K. Swanson, Judith C. Everett
Hardback
- Information
Description
Promotion in the Merchandising Environment, 2nd edition is a comprehensive guide introducing promotion strategies and techniques that can be used in a fashion environment or transferred to other disciplines or product categories.
Using international examples, the book takes a global perspective.
Information
-
Unavailable
- Format:Hardback
- Pages:560 pages, illustrations
- Publisher:Bloomsbury Publishing PLC
- Publication Date:01/10/2007
- Category:
- ISBN:9781563675515
Information
-
Unavailable
- Format:Hardback
- Pages:560 pages, illustrations
- Publisher:Bloomsbury Publishing PLC
- Publication Date:01/10/2007
- Category:
- ISBN:9781563675515