Marketing de Guerrilla Paperback / softback
by Jay Conrad Levinson, Steve Savage
Paperback / softback
- Information
Description
When GUERRILLA MARKETING was first published in 1983, Jay Levinson was considered a pioneer with his unique "take no prisoners" approach to marketing, oriented to owners of small & medium-sized companies.
Almost 20 years & 1,000,000 copies later, GUERRILLA MARKETING is now considered the Marketing Bible & the consulting book for entrepreneurs.
Full of scores of solid guerrilla marketing weapons as well as invaluable business recommendations for today's marketers, this completely revised & expanded edition (Spanish version), identifies the following:The fastest-growing markets for the 21st century, with suggestions on how to reach them. Special strategies for forming strategic marketing alliances with other businesses. The latest tactics for independent contractors & those who do business on the telephone. Up-to-date information on the Internet & other technologies that help the guerrilla entrepreneur choose the proper business & make it grow. Management lessons for the entrepreneur in the 21st century.
Information
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Out of Stock - We are unable to provide an estimated availability date for this product
- Format:Paperback / softback
- Pages:432 pages, Illustrations, black and white
- Publisher:Morgan James Publishing llc
- Publication Date:19/02/2009
- Category:
- ISBN:9781600375125
Information
-
Out of Stock - We are unable to provide an estimated availability date for this product
- Format:Paperback / softback
- Pages:432 pages, Illustrations, black and white
- Publisher:Morgan James Publishing llc
- Publication Date:19/02/2009
- Category:
- ISBN:9781600375125