Business & Marketing Across Cultures
Julie Anne Lee
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International and Cross-Cultural Business Research
Jean-Claude Usunier
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Intercultural Business Negotiations : Deal-Making or Relationship Building
Jean-Claude Usunier
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Business Simulations, Games, and Experiential Learning in International Business Education
Erdener Kaynak
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International Business Teaching in Eastern and Central European Countries
Erdener Kaynak
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Digital Technology in Teaching International Business
Erdener Kaynak
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The Global Business : Four Key Marketing Strategies
Erdener Kaynak
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