Understanding American Icons : An Introduction to Semiotics Hardback
by Arthur Asa Berger
Hardback
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Description
This brief, student-friendly introduction to the study of semiotics uses examples from 25 iconic locations in the United States.
From Coney Island to Las Vegas, the World Trade Center to the Grand Canyon, Berger shows how semiotics offers a different lens in understanding locations taken for granted in American culture.
He recasts Disneyland according to Freud, channels the Mall of America through Baudrilliard, and sees Mount Rushmore through the lens of Gramsci.
A seasoned author of student texts, Berger offers an entertaining, non-threatening way to teach theory to undergraduates and that will fit ideally in classes on cultural studies, American studies, social theory, and tourism.
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- Format:Hardback
- Pages:184 pages
- Publisher:Left Coast Press Inc
- Publication Date:31/10/2011
- Category:
- ISBN:9781611320381
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Information
-
Out of StockMore expected soonContact us for further information
- Format:Hardback
- Pages:184 pages
- Publisher:Left Coast Press Inc
- Publication Date:31/10/2011
- Category:
- ISBN:9781611320381