Predicting Successful Hospital Mergers and Acquisitions : A Financial and Marketing Analytical Tool
William Winston
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Fundamentals of Strategic Planning for Healthcare Organizations
William Winston
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Alignment : A Provider's Guide to Managing the Practice of Health Care
William Winston
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Marketing the Group Practice : Practical Methods for the Health Care Practitioner
William Winston
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Marketing Long-Term and Senior Care Services
William Winston
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Cases and Select Readings in Health Care Marketing
William Winston
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How To Write a Marketing Plan for Health Care Organizations
William Winston
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Professional Practice in Health Care Marketing : Proceedings of the American College of Healthcare Marketing
William Winston
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Marketing Mental Health Services to Managed Care
William Winston
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Managed Service Restructuring in Health Care : A Strategic Approach in a Competitive Environment
William Winston
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Marketing Health Care Into the Twenty-First Century : The Changing Dynamic
William Winston
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Leveraging Lean in the Emergency Department : Creating a Cost Effective, Standardized, High Quality, Patient-Focused Operation
Joyce Kerpchar
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Leveraging Lean in Ancillary Hospital Services : Creating a Cost Effective, Standardized, High Quality, Patient-Focused Operation
Charles Protzman
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Leveraging Lean in Surgical Services : Creating a Cost Effective, Standardized, High Quality, Patient-Focused Operation
Joyce Kerpchar
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Leveraging Lean in Medical Laboratories : Creating a Cost Effective, Standardized, High Quality, Patient-Focused Operation
Charles Protzman
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