The Adweek Copywriting Handbook : The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters Paperback / softback
by Joseph Sugarman
Paperback / softback
- Information
Description
Great copy is the heart and soul of the advertising business.
In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy.
For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success.
Information
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In Stock - More than 10 copies availableFree UK DeliveryEstimated delivery 2-3 working days
- Format:Paperback / softback
- Pages:368 pages
- Publisher:John Wiley & Sons Inc
- Publication Date:02/01/2007
- Category:
- ISBN:9780470051245
Other Formats
- PDF from £13.65
- EPUB from £13.65
Information
-
In Stock - More than 10 copies availableFree UK DeliveryEstimated delivery 2-3 working days
- Format:Paperback / softback
- Pages:368 pages
- Publisher:John Wiley & Sons Inc
- Publication Date:02/01/2007
- Category:
- ISBN:9780470051245