Essentials of Mass Communication Theory
Arthur Asa Berger
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The Cultural Theorist's Book of Quotations
Arthur Asa Berger
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The Genius of the Jewish Joke
Arthur Asa Berger
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50 Ways to Understand Communication : A Guided Tour of Key Ideas and Theorists in Communication, Media, and Culture
Arthur Asa Berger
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None Luxury and American Consumer Culture : A Socio-Semiotic Analysis
Arthur Asa Berger
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None Cultural Studies Theorists on Power, Psyche and Society : The Political Animal
Arthur Asa Berger
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Ads, Fads, and Consumer Culture : Advertising's Impact on American Character and Society
Arthur Asa Berger
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Understanding American Icons : An Introduction to Semiotics
Arthur Asa Berger
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Messages : An Introduction to Communication
Arthur Asa Berger
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Dictionary of Advertising and Marketing Concepts
Arthur Asa Berger
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