Business Research Methods Hardback
by Donald Cooper, Pamela Schindler
Hardback
- Information
Description
The Twelfth Edition of Business Research Methods reflects a thoughtful revision of a market standard.
Students and professors will find thorough, current coverage of all business research topics presented with a balance of theory and practical application.
The authors use managerial decision-making as the theme of Business Research Methods and they provide the content and structure to ensure students' grasp of the business research function.
This textbook also encourages and supports the completion of an in-depth business research project, if desired, by the professor.
Information
-
Unavailable
- Format:Hardback
- Pages:720 pages, 260 Illustrations, unspecified
- Publisher:McGraw-Hill Education - Europe
- Publication Date:05/03/2013
- Category:
- ISBN:9780073521503
Other Formats
- Paperback / softback from £48.55
- EPUB from £35.99
Information
-
Unavailable
- Format:Hardback
- Pages:720 pages, 260 Illustrations, unspecified
- Publisher:McGraw-Hill Education - Europe
- Publication Date:05/03/2013
- Category:
- ISBN:9780073521503