The Routledge Companion to Ethnic Marketing
Ahmad Jamal
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Marketing Management : A Cultural Perspective
Lisa (Bordeaux Managemetn School, France) Penaloza
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Marketing Management : A Cultural Perspective
Lisa (Bordeaux Managemetn School, France) Penaloza
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The Routledge Companion to Ethnic Marketing
Ahmad Jamal
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Consumer Culture Theory
Russell W. Belk
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Marketing Management : A Cultural Perspective
Luca M. (Bocconi University, Italy) Visconti
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Marketing Management : A Cultural Perspective
Luca M. (Bocconi University, Italy) Visconti
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