Corporate Branding in Logistics and Transportation : Recent Developments and Emerging Issues
Nor Aida (Universiti Kuala Lumpur, Malaysia) Abdul Rahman
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Charles (Bournemouth University, UK) McIntyre
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Charles (Bournemouth University, UK) McIntyre
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Place Branding : Connecting Tourist Experiences to Places
Pantea (Middlesex University London, UK) Foroudi
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Add to BasketBuilding Corporate Identity, Image and Reputation in the Digital Era
T C Melewar
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T C Melewar
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Pantea (Middlesex University London, UK) Foroudi
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