Introduction to Sport Marketing
Aaron C.T. (Loughborough University London, UK) Smith
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Aaron C.T. (Loughborough University London, UK) Smith
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Bob Stewart
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Tracy Taylor
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Sport Management : Principles and Applications
Russell (La Trobe University, Australia) Hoye
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Paul (Loughborough University, UK) Downward
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Sport and the Media : Managing the Nexus
Matthew Nicholson
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Tracy (Victoria University, Australia) Taylor
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Barrie (Loughborough University, Leicestershire, UK) Houlihan
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Russell (La Trobe University, Australia) Hoye
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