How to Sell More : Tools and Techniques from Harvard Business Review
Harvard Business Review
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HBR's 10 Must Reads on Strategic Marketing (with featured article "Marketing Myopia," by Theodore Levitt)
Harvard Business Review
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Consumer Behavior in Asia : Issues and Marketing Practice
Erdener Kaynak
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Consumer Behavior in Asia : Issues and Marketing Practice
Erdener Kaynak
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Implementation of Total Quality Management : A Comprehensive Training Program
Erdener Kaynak
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Implementation of Total Quality Management : A Comprehensive Training Program
Erdener Kaynak
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The Eight Core Values of the Japanese Businessman : Toward an Understanding of Japanese Management
Erdener Kaynak
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The Eight Core Values of the Japanese Businessman : Toward an Understanding of Japanese Management
Erdener Kaynak
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The Global Business : Four Key Marketing Strategies
Erdener Kaynak
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International Business Teaching in Eastern and Central European Countries
Erdener Kaynak
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International Business Teaching in Eastern and Central European Countries
Erdener Kaynak
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Cross-National and Cross-Cultural Issues in Food Marketing
Erdener Kaynak
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Cross-National and Cross-Cultural Issues in Food Marketing
Erdener Kaynak
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Format: eBook (PDF)