Hospitality and Tourism Marketing : Building Customer Driven Hospitality and Tourism Organizations
Robert Ebo Hinson
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Design Your Business : A Creative Pathway to Transforming Ideas into Successful Products
Luca Iandoli
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Design Your Business : A Creative Pathway to Transforming Ideas into Successful Products
Luca Iandoli
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Financial Stability, Economic Growth and Sustainable Development
Marc Baudry
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Financial Stability, Economic Growth and Sustainable Development
Marc Baudry
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Nonprofit Communications : A Mission-Driven and Human-Centered Approach
Kelly C. Gaggin
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Nonprofit Communications : A Mission-Driven and Human-Centered Approach
Kelly C. Gaggin
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Responsible Marketing for Well-being and Society : A Research Companion
Michael Saren
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Responsible Marketing for Well-being and Society : A Research Companion
Michael Saren
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The Chief Financial Officer and Corporate Performance : Finance, Governance and Risk
Elzbieta Bukalska
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The Chief Financial Officer and Corporate Performance : Finance, Governance and Risk
Elzbieta Bukalska
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Sustainable Management of Transnational Megaprojects
Dario Cottafava
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Sustainable Management of Transnational Megaprojects
Dario Cottafava
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Luxury Brand and Art Collaborations : Postmodern Consumer Culture
Federica Carlotto
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Luxury Brand and Art Collaborations : Postmodern Consumer Culture
Federica Carlotto
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Brand Management : Principles and Applications for Effective Branding
Jaywant Singh
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Marketing Communications : Integrating Online and Offline, Customer Engagement and Digital Technologies
PR Smith
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Sustainable Advertising : How Advertising Can Support a Better Future
Matt Bourn
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Cultural Intelligence for Marketers : Building an Inclusive Marketing Strategy
Anastasia Karklina Gabriel
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Data-Driven Personalization : How to Use Consumer Insights to Generate Customer Loyalty
Zontee Hou
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Internal Communication Strategy : Design, Develop and Transform your Organizational Communication
Rachel Miller
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Made You Look: How to Use Brain Science to Attract Attention and Persuade Others
Carmen Simon
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