Responsible Marketing for Well-being and Society : A Research Companion
Michael Saren
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Responsible Marketing for Well-being and Society : A Research Companion
Michael Saren
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Consumer Behavior: Buying, Having, and Being, Global Edition
Michael R. Solomon
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Essentials of Marketing Research, Global Edition
Naresh K. Malhotra
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Marketing Research: An Applied Orientation, Global Edition
Naresh K. Malhotra
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Basic Marketing Research : Pearson New International Edition
Naresh K. Malhotra
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Vested Outsourcing, Second Edition : Five Rules That Will Transform Outsourcing
K. Vitasek
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The Practice of Market Research : From Data to Insight
Yvonne McGivern
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Introductory Statistics for Business and Economics : Theory, Exercises and Solutions
Jan Uboe
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Customer Engagement : Contemporary issues and challenges
Roderick J. (University of Auckland, New Zealand) Brodie
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Change Leadership in Emerging Markets : The Ten Enablers Model
Caren Brenda Scheepers
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Qualitative Marketing Research : A Cultural Approach
Johanna Moisander
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Exploring Marketing Research (with Qualtrics Printed Access Card)
Babin/Zikmund
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