A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM)
Joe Hair
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Advanced Issues in Partial Least Squares Structural Equation Modeling
Joe Hair
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A Concise Guide to Market Research : The Process, Data, and Methods Using IBM SPSS Statistics
Erik Mooi
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A Concise Guide to Market Research : The Process, Data, and Methods Using IBM SPSS Statistics
Marko Sarstedt
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A Concise Guide to Market Research : The Process, Data, and Methods Using IBM SPSS Statistics
Marko Sarstedt
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A Concise Guide to Market Research : The Process, Data, and Methods Using IBM SPSS Statistics
Marko Sarstedt
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