Voting : A Study of Opinion Formation in a Presidential Campaign, Paperback / softback Book

Voting : A Study of Opinion Formation in a Presidential Campaign Paperback / softback

Part of the Emersion: Emergent Village resources for communities of faith series

Paperback / softback

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Voting is an examination of the factors that make people vote the way they do.

Based on the famous Elmira Study, carried out by a team of skilled social scientists during the 1948 presidential campaign, it shows how voting is affected by social class, religious background, family loyalties, on-the-job relationships, local pressure groups, mass communication media, and other factors.

Still highly relevant, Voting is one of the most frequently cited books in the field of voting behavior.

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