IBM Redux : Lou Gerstner & the Business Turnaround of the Decade, Hardback Book

IBM Redux : Lou Gerstner & the Business Turnaround of the Decade Hardback

Part of the Wiley Series in Neuroscience series

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Here is the first unauthorized and in-depth look at IBM's recovery and the man who is leading it, Louis V.

Gerstner, Jr. Since joining IBM in 1993, Lou Gerstner has presided over one of the most remarkable comebacks in business history, taking IBM from an $8 billion annual loss to a stunning $6billion profit in 1997 - as a result, Gerstner has become a superstar of business, recognised three years consecutively by Vanity Fair as one of the top American movers-and-shakers, although he remains an elusive and guarded public figure. Garr's account is drawn from more than 150 interviews and hundreds of pages of documents, with unprecedented access to current and former IBM employees, and has already received enthusiastic reviews (see reviews section - more to follow).

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