Time-aware Conversion Prediction For E-commerce EPUB
by Ji Wendi Ji, Wang Xiaoling Wang, Zhou Aoying Zhou
Part of the East China Normal University Scientific Reports series
EPUB
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Description
This unique compendium provides a novel research on how time influences the conversions of advertising and product recommendation in E-commerce.
It proposes time-aware conversion prediction models to solve the problem - what products should be recommended for a given period to maximize conversion?
The volume also presents a series of researches on how to build data-driven attribution models to allocate the time-sensitive contribution of advertisements to the conversion.
This must-have reference text will be invaluable for researchers, professionals, academics and graduate students keen in databases and artificial intelligence.
Information
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Download Now
- Format:EPUB
- Pages:152 pages
- Publisher:World Scientific Publishing Company
- Publication Date:18/01/2018
- Category:
- ISBN:9789813224735
Information
-
Download Now
- Format:EPUB
- Pages:152 pages
- Publisher:World Scientific Publishing Company
- Publication Date:18/01/2018
- Category:
- ISBN:9789813224735
