Managing New Product Innovations Book
by William E. Souder
Book
- Information
Description
Finally, a total management system for all aspects of the new product process, from conception to commercialization.
This pragmatic book highlights the conditions and factors that guarantee new product success.
It will help innovators implement their ideas and help managers turn the results into profits.
Information
-
Unavailable
- Format:Book
- Pages:262 pages
- Publisher:Rowman & Littlefield
- Publication Date:01/01/2000
- Category:
- ISBN:9780585121727
Information
-
Unavailable
- Format:Book
- Pages:262 pages
- Publisher:Rowman & Littlefield
- Publication Date:01/01/2000
- Category:
- ISBN:9780585121727