The Dynamics of Advertising EPUB
by Jackie Botterill, Iain MacRury, Barry Richards
EPUB
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Description
The authors suggest that advertisments, while important in our daily emotional self-management, are far more closely linked to the pragmatics of everyday life than their symbolic richness might suggest.
Recent trends in advertisment content point to an important shift in our relationship to goods that reflects an increasing preoccupation with risk management.
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- Format:EPUB
- Pages:300 pages
- Publisher:Taylor & Francis Ltd
- Publication Date:19/12/2013
- Category:
- ISBN:9781134434930
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Information
-
Download Now
- Format:EPUB
- Pages:300 pages
- Publisher:Taylor & Francis Ltd
- Publication Date:19/12/2013
- Category:
- ISBN:9781134434930