Good Works! : Marketing and Corporate Initiatives that Build a Better World...and the Bottom Line
Philip Kotler
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Marketing 3.0 : From Products to Customers to the Human Spirit
Philip Kotler
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Format: eBook (PDF)
Marketing 3.0 : From Products to Customers to the Human Spirit
Philip Kotler
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Format: eBook (EPUB)
HBR's 10 Must Reads on Strategic Marketing (with featured article "Marketing Myopia," by Theodore Levitt)
Harvard Business Review
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Good Works! : Marketing and Corporate Initiatives that Build a Better World...and the Bottom Line
Philip Kotler
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Format: eBook (EPUB)
Marketing for Hospitality and Tourism, Global Edition
Philip Kotler
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Format: eBook (PDF)
The Quintessence of Strategic Management : What You Really Need to Know to Survive in Business
Philip Kotler
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Winning Global Markets : How Businesses Invest and Prosper in the World's High-Growth Cities
Philip Kotler
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Redefining Retail : 10 Guiding Principles for a Post-Digital World
Philip Kotler
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Redefining Retail : 10 Guiding Principles for a Post-Digital World
Philip Kotler
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Format: eBook (PDF)
High Visibility, Third Edition : Transforming Your Personal and Professional Brand
Irving Rein
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The Elusive Fan: Reinventing Sports in a Crowded Marketplace
Irving Rein
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Format: eBook (EPUB)