Integrated Marketing Communication : Creative Strategy from Idea to Implementation
Robyn Blakeman
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Contemporary Sales Force Management
William Winston
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How Consumers Pick a Hotel : Strategic Segmentation and Target Marketing
William Winston
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Contemporary Sales Force Management
William Winston
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Internal Marketing : Your Company's Next Stage of Growth
William Winston
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Marketing the Group Practice : Practical Methods for the Health Care Practitioner
William Winston
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Advertising Campaign Design : Just the Essentials
Robyn Blakeman
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Advertising Campaign Design : Just the Essentials
Robyn Blakeman
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Advertising Design by Medium : A Visual and Verbal Approach
Robyn Blakeman
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Advertising Design by Medium : A Visual and Verbal Approach
Robyn Blakeman
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Professional Services Marketing : Strategy and Tactics
William Winston
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Market Analysis : Assessing Your Business Opportunities
William Winston
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Market Analysis : Assessing Your Business Opportunities
William Winston
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Marketing Mental Health Services to Managed Care
William Winston
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Managed Service Restructuring in Health Care : A Strategic Approach in a Competitive Environment
William Winston
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Environmental Marketing : Strategies, Practice, Theory, and Research
William Winston
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Environmental Marketing : Strategies, Practice, Theory, and Research
William Winston
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The Bare Bones Introduction to Integrated Marketing Communication
Robyn Blakeman
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How To Write a Marketing Plan for Health Care Organizations
William Winston
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