Hegarty on Advertising : Turning Intelligence into Magic
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Patrick Radden Keefe
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Greg McKeown
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Sun Tzu
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Daniel Coyle
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Amy C. Edmondson
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Steven Bartlett
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Josh Kaufman
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David Ogilvy
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Ryan Holiday
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Robert B, PhD Cialdini
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Jim Collins
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Eric, III Schmidt
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John Kotter
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Yvon Chouinard
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