How Consumers Pick a Hotel : Strategic Segmentation and Target Marketing
William Winston
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Defining Your Market : Winning Strategies for High-Tech, Industrial, and Service Firms
William Winston
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Defining Your Market : Winning Strategies for High-Tech, Industrial, and Service Firms
William Winston
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HBR Guides Boxed Set (7 Books) (HBR Guide Series)
Harvard Business Review
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Marketing Planning in a Total Quality Environment
William Winston
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Managing Sales Professionals : The Reality of Profitability
William Winston
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