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Loffler Michael Loffler
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Add to BasketNachkaufmarketing im Bekleidungseinzelhandel : Eine Analyse unter besonderer Beruecksichtigung des Redistributionsverhaltens der Konsumenten und des Redistributions-Mixes des Einzelhandels
Altenhovel Oliver Altenhovel
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Add to BasketZertifizierung von Qualitaetsmanagement-Systemen im Einzelhandel : Eine institutionenoekonomische Analyse der ISO 9000-Normenfamilie und Ableitung von Gestaltungsempfehlungen fuer ihre Revision
Becker Bernd Becker
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Add to BasketBeschaffung im Handel unter besonderer Beruecksichtigung der Auswirkungen von Efficient Consumer Response
Brettschneider Guido Brettschneider
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Add to BasketUnsicherheitsreduktion im Vermoegensanlagegeschaeft mit Privaten : Die Institution der stabilen Geschaeftsbeziehung als Erfolgsbasis fuer beratungsorientierte Filialbanken
Stein Peter Stein
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Add to BasketDie Entstehungsgeschichte des Berufs des Handelsvertreters : Unter besonderer Beruecksichtigung der Sozialgesetzgebung in den Jahren von 1871 - 1933
Bromm Boris Bromm
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Add to BasketKuendigung und Kuendigungsschutz von Absatzmittlungsvertraegen : Dargestellt am Beispiel des Handelsvertreters, des Vertragshaendlers und des Franchisenehmers
Gunther-Graff Eva Gunther-Graff
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Add to BasketNeuronale Netze zur Prognose von Warenterminpreisen
Stolzke Ulf Stolzke
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Add to BasketAbsatzwege und Vertragskonzepte fuer forstliche Umwelt- und Erholungsprodukte : Schlussfolgerungen aus 98 Fallstudien vor dem Hintergrund des Transaktionskostenansatzes
Mertens Berthold Mertens
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Add to BasketDie Haendlerzufriedenheit als Zielgroee im vertikalen Marketing der Automobilwirtschaft
Decker Alexander Decker
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Add to BasketTemporaere Benutzermodellierung fuer multimediale Produktpraesentationen im World Wide Web
Holldobler Tanja Holldobler
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Add to BasketHandelscontrolling : Allgemeine Grundlagen des Controllingbegriffs und die Funktionen des Controlling im Steuerungssystem des stationaeren Einzelhandels
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Add to BasketMehrstufiges Marketing fuer Einsatzstoffe : Anwendungsvoraussetzungen und Strategietypen
Rudolph Michael Rudolph
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Add to BasketUnternehmensfuehrung in erfolgreichen Klein- und Mittelbetrieben : Eine empirische Untersuchung
Kompf Wolfgang Kompf
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Add to BasketDie Gastronomie als Absatzweg der deutschen Brauwirtschaft
Bosken-Diebels Paul Bosken-Diebels
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Add to BasketFranchising in wirtschaftspsychologischer Perspektive. Handlungsspielraum und Handlungskompetenz in Franchise-Systemen : Eine empirische Studie bei Franchise-Nehmern
Maas Peter Maas
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Add to BasketVertikaler Markenschutz als Problem der Markenartikelindustrie : Der Schutz des Markenartikels vor rufschaedigenden Kommunikationsmanahmen des Einzelhandels als Gegenstand werbewirkungstheoretischer
Schroder Hendrik Schroder
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Add to BasketErfolgsdeterminanten im Einzelhandel : Eine theoriegestuetzte, empirische Analyse strategischer Erfolgsdeterminanten, unter besonderer Beruecksichtigung des Radio- und Fernsehfacheinzelhandels
Wahle Peter Wahle
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Add to BasketLangfristige Absatzplanung im Versandhandel : Dargestellt am Beispiel der Universalversender
Hellbusch Heinz Hellbusch
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Add to BasketMarktentwicklung und Marketing fuer Ackerschlepper aus deutscher Produktion
Maurer Hans-Peter Maurer
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Add to BasketDie Intensivierung des Bankauendienstes
Reichel Horst Christopher Reichel
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Add to BasketAbteilungen mit Unternehmersinn (AmU) im Handel : Konzeptionelle Grundlagen einer dezentralen Verkaufsorganisation in Handelsunternehmungen
Siebenbrock Heinz Siebenbrock
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Add to BasketDie Auslandsmarktbearbeitung im europaeischen Binnenmarkt : Unter besonderer Beruecksichtigung des spanischen Marktes
Goormann Hans Werner Goormann
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Add to BasketStrategische Entscheidungen fuer den Europaeischen Binnenmarkt : Am Beispiel der deutschen Automobilindustrie
Pfandner Gabriele Pfandner
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