Marketing Management
Philip Kotler
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A Stakeholder Approach to Corporate Social Responsibility : Pressures, Conflicts, and Reconciliation
Philip Kotler
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Framework for Marketing Management, A, Global Edition : European Edition
Philip Kotler
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HBR's 10 Must Reads on Strategic Marketing (with featured article "Marketing Myopia," by Theodore Levitt)
Clayton M. Christensen
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Marketing Management, Global Edition
Philip Kotler
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The Lean Six Sigma Black Belt Handbook : Tools and Methods for Process Acceleration
Frank Voehl
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Marketing Moves : A New Approach to Profits, Growth, and Renewal
Philip Kotler
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The Performance Management Systems Playbook : Integrating the ISO 56002 and 56004 Standards Into Your Business Operations
H. James Harrington
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The Performance Management Systems Playbook : Integrating the ISO 56002 and 56004 Standards Into Your Business Operations
H. James Harrington
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An Instructor's Manual to H2H Marketing Case Studies : Teach Human-to-Human Marketing Effectively
Philip Kotler
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Using the ISO 56002 Innovation Management System : A Practical Guide for Implementation and Building a Culture of Innovation
Sid Benraouane
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Lean TRIZ : How to Dramatically Reduce Product-Development Costs with This Innovative Problem-Solving Tool
H. James Harrington
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The Innovation Systems Cycle : Simplifying and Incorporating the Guidelines of the ISO 56002 Standard and Best Practices
H. James Harrington
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H. James Harrington
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Air Force Compensation : Considering Some Options
James Hosek
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Learning About Quality : How the Quality of Military Personnel is Revealed Over Time
James Hosek
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Attracting the Best : How the Military Competes for Information Technology Personnel MG-108-OSD
James Hosek
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Cash Incentives and Military Enlistment, Attrition, and Reenlistment
Beth J. Asch
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Effects of Bonuses on Active Component Reenlistment versus Prior Service Enlistment in the Selected Reserve
James Hosek
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A New Tool for Assessing Workforce Management Policies Over Time : Extending the Dynamic Retention Model
Beth J. Asch
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Toward Improved Management of Officer Retention : A New Capability for Assessing Policy Options
Michael G. Mattock
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The Federal Civil Service Workforce : Assessing the Effects on Retention of Pay Freezes, Unpaid Furloughs, and Other Federal-Employee Compensation Changes in the Department of Defense
Beth J. Asch
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Reforming Military Retirement : Analysis in Support of the Military Compensation and Retirement Modernization Commission
Beth J. Asch
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Retention, Incentives, and DOD Experience Under the 40-Year Military Pay Table
Beth J. Asch
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