Marketing Management
Philip Kotler
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A Stakeholder Approach to Corporate Social Responsibility : Pressures, Conflicts, and Reconciliation
Philip Kotler
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Framework for Marketing Management, A, Global Edition : European Edition
Philip Kotler
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Marketing Management, Global Edition
Philip Kotler
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Framework for Marketing Management : Integrated PharmaSim Simulation Experience
Philip Kotler
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Handbook of Cross-Cultural Marketing
Erdener Kaynak
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New Product Development : Successful Innovation in the Marketplace
Erdener Kaynak
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Management Education in the Chinese Setting
Erdener Kaynak
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Principles of Marketing: An Asian Perspective
Philip Kotler
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