Marketing Management
Philip Kotler
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Add to BasketA Stakeholder Approach to Corporate Social Responsibility : Pressures, Conflicts, and Reconciliation
Philip Kotler
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Philip Kotler
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Add to BasketHBR's 10 Must Reads on Strategic Marketing (with featured article "Marketing Myopia," by Theodore Levitt)
Harvard Business Review
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Philip Kotler
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Add to BasketHRM Core Concepts
Jean M. Phillips
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Add to BasketHuman Resource Management : An Applied Approach
Jean M. Phillips
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Add to BasketStrategic Staffing
Jean M. Phillips
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Jean M. Phillips
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Add to BasketFramework for Marketing Management : Integrated PharmaSim Simulation Experience
Philip Kotler
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Human Resource Management : An Applied Approach
Jean M. Phillips
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Add to BasketPrinciples of Marketing: An Asian Perspective
Philip Kotler
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