Marketing Management
Philip Kotler
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A Stakeholder Approach to Corporate Social Responsibility : Pressures, Conflicts, and Reconciliation
Philip Kotler
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Framework for Marketing Management, A, Global Edition : European Edition
Philip Kotler
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Armstrong's Handbook of Human Resource Management Practice : A Guide to the Theory and Practice of People Management
Michael Armstrong
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Human Resource Management
Derek Torrington
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HBR's 10 Must Reads on Strategic Marketing (with featured article "Marketing Myopia," by Theodore Levitt)
Harvard Business Review
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Marketing Management, Global Edition
Philip Kotler
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Resourcing and Talent Management : The Theory and Practice of Recruiting and Developing a Workforce
Stephen Taylor
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Human Resource Management : People and Organisations
Stephen Taylor
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Studying Human Resource Management : A Guide to the Study, Context and Practice of HR
Stephen Taylor
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Work and Employment in a Changing Business Environment
Stephen Taylor
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Marketing Moves : A New Approach to Profits, Growth, and Renewal
Philip Kotler
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An Instructor's Manual to H2H Marketing Case Studies : Teach Human-to-Human Marketing Effectively
Philip Kotler
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Contemporary Issues in Human Resource Management
Stephen Taylor
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Encouraging Recruiter Achievement : A Recent History of Recruiter Incentive Programs
Carole Oken
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Separation and Retirement Incentives in the Civil Service : A Comparison of the Federal Employees Retirement System and the Civil Service Retirement System
Beth J. Asch
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Air Force Compensation : Considering Some Options
James Hosek
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Recruiting Minorities : What Explains Recent Trends in the Army and Navy?
Beth J. Asch
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Cash Incentives and Military Enlistment, Attrition, and Reenlistment
Beth J. Asch
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An Analysis of the Incidence of Recruiter Irregularities
Beth J. Asch
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A New Look at Gender and Minority Differences in Officer Career Progression in the Military
Beth J. Asch
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Ensuring Language Capability in the Intelligence Community : What Factors Affect the Best Mix of Military, Civilians, and Contractors?
Beth J. Asch
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A Policy Analysis of Reserve Retirement Reform
Beth J. Asch
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A New Tool for Assessing Workforce Management Policies Over Time : Extending the Dynamic Retention Model
Beth J. Asch
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