The Hero Trap : How to Win in a Post-Purpose Market by Putting People in Charge
Thomas Kolster
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AI Strategy for Sales and Marketing : Connecting Marketing, Sales and Customer Experience
Katie King
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The Marketing Toolkit : Bite-sized wisdom - perfect for busy people who would sooner be succeeding, not reading
Jeff Della Mura
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Creating Passion Brands : How to Build Emotional Brand Connection with Customers
Helen Edwards
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Luxury World : The Past, Present and Future of Luxury Brands
Mark Tungate
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Brand Success : How the World's Top 100 Brands Thrive and Survive
Matt Haig
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Kapferer on Luxury : How Luxury Brands Can Grow Yet Remain Rare
Jean-Noel Kapferer
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Malcolm McDonald on Marketing Planning : Understanding Marketing Plans and Strategy
Malcolm McDonald
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Selling Your Value Proposition : How to Transform Your Business into a Selling Organization
Cindy Barnes
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Building Brand Experiences : A Practical Guide to Retaining Brand Relevance
Dr Darren Coleman
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The Management of Luxury : An International Guide
Benjamin (Research Assistant and Project Manager) Berghaus
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Participation Marketing : Unleashing Employees to Participate and Become Brand Storytellers
Michael Brito
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Creating Customer Loyalty : Build Lasting Loyalty Using Customer Experience Management
Chris Daffy
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The Sustainability Mindset Principles : A Guide to Developing a Mindset for a Better World
Isabel Rimanoczy
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Sustainability and Corporate Governance : A Guide to Law and Practice
Alan S. Gutterman
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Winning with Data in the Business of Sports : CRM and Analytics
Fiona Green
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The Business of Less : The Role of Companies and Households on a Planet in Peril
Roland Geyer
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Effective Directors : The Right Questions to Ask (QTA)
Charlotte Valeur
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Small Actions, Big Difference : Leveraging Corporate Sustainability to Drive Business and Societal Value
CB Bhattacharya
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Video Marketing : Create Engaging Video Campaigns to Drive Brand Growth and Sales
Jon Mowat
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Digital Branding : A Complete Step-by-Step Guide to Strategy, Tactics, Tools and Measurement
Daniel Rowles
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Social Media Marketing for Business : Scaling an Integrated Social Media Strategy Across Your Organization
Andrew Jenkins
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