Consumer Behaviour and Analytics
Andrew (Nottingham University Business School, UK) Smith
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Smart Business and Digital Transformation : An Industry 4.0 Perspective
Sandor Gyula Nagy
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Organic Social Media : How to Build Flourishing Online Communities
Jenny Li (Director of Social Media Strategy) Fowler
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The Networked Leviathan : For Democratic Platforms
Paul (Northwestern University, Illinois) Gowder
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Intranets: a Guide to their Design, Implementation and Management
Paul Blackmore
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Impact of Industry 4.0 on Sustainable Tourism : Perspectives, Challenges and Future
Zuzana (Tomas Bata University, Czech Republic) Tuckova
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Tourism Innovation in the Digital Era : Big Data, AI and Technological Transformation
Marco (Niccolo Cusano University, Italy) Valeri
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Effective Digital Marketing for Improving Society Behavior Toward DEI and SDGs
Ines Veiga Pereira
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Effective Digital Marketing for Improving Society Behavior Toward DEI and SDGs
Ines Veiga Pereira
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Voice Marketing : Harnessing the Power of Conversational AI to Drive Customer Engagement
Laurence Minsky
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Research Regarding the Influence of Social Media on the Quality of Services in the Sharing Economy
Sonia Budz
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Digital Economy Post COVID-19 Era : Proceedings of 8th Conference of Indian Academy of Management (INDAM2023), Mumbai, India 2023
Prashant Mishra
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How Digital Intelligence Drives Business Growth
Zhizhuan Business Research Institute
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How the Metaverse Will Reshape Business and Sustainability
Rim El Khoury
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World Internet Development Report 2022 : Blue Book for World Internet Conference
Publishing House of Electronics Industry
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Yes Logo : Uncovering the Recipes of Branding Success in the World’s Largest Consumer Market
Jiazhuo George Wang
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Online Marketing : A Customer-Led Approach
Richard (Newcastle Business School, Northumbria University) Gay
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Electronic Commerce
Gary (California State University Monterey Bay) Schneider
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Optimal Database Marketing : Strategy, Development, and Data Mining
Ronald G. Drozdenko
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Cyber Security Management : A Governance, Risk and Compliance Framework
Peter Trim
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Technical Analysis : The Complete Resource for Financial Market Technicians
Charles Kirkpatrick
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Shopping 3.0 : Shopping, the Internet or Both?
Cor Molenaar
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International E-Business Marketing
Jim (University of Ulster, Magee College) Bell
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Intranets: a Guide to their Design, Implementation and Management
Paul Blackmore
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