Start-up and Entrepreneurial Communication : Theoretical Foundations and Contemporary Development
Alexander (Leipzig University, Germany) Godulla
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Sustainable Advertising : How Advertising Can Support a Better Future
Matt Bourn
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Wonder City of the World : New York City Travel Posters
Nicholas D. Lowry
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Hegarty on Creativity : There are No Rules
John Hegarty
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The Advertising Concept Book : Think Now, Design Later
Pete Barry
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The Anatomy of Humbug : How to Think Differently About Advertising
Paul Feldwick
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The Luxury Strategy : Break the Rules of Marketing to Build Luxury Brands
Jean-Noel Kapferer
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Truth, Lies, and Advertising : The Art of Account Planning
Jon Steel
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20th Century Classic Cars
Phil Patton
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Storynomics : Story Driven Marketing in the Post-Advertising World
Robert McKee
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100 Posters That Changed The World
Colin T. Salter
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All-American Ads of the 80s
Steven Heller
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Positioning: The Battle for Your Mind, 20th Anniversary Edition
Al Ries
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All-American Ads of the 60s
Steven Heller
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All-American Ads of the 90s
Steven Heller
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Creative Demons and How to Slay Them
Richard Holman
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Brand New Brand
Gestalten
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Better Brand Health : Measures and Metrics for a How Brands Grow World
Jenni (International Director, International Director, Ehren Romaniuk
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Goodvertising : Creative Advertising that Cares
Thomas Kolster
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All-American Ads of the 50s
Jim Heimann
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Creative Superpowers : Equip Yourself for the Age of Creativity
Laura Jordan Bambach
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Branded Interactions : Marketing Through Design in the Digital Age
Marco Spies
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How to Get to Great Ideas : A system for smart, extraordinary thinking
Dave Birss
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All-American Ads of the 40s
W. R. Wilkerson III
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