Positioning: The Battle for Your Mind, 20th Anniversary Edition
Al Ries
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Add to BasketDifferentiate or Die : Survival in Our Era of Killer Competition
Jack Trout
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Add to BasketREPOSITIONING: Marketing in an Era of Competition, Change and Crisis
Jack Trout
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Jack Trout
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Steve Rivkin
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Jim Blythe
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Add to BasketMarketing
Jim Blythe
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Add to BasketA Very Short, Fairly Interesting and Reasonably Cheap Book about Studying Marketing
Jim Blythe
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Principles and Practice of Marketing
Jim Blythe
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Add to BasketKey Concepts in Marketing
Jim Blythe
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