United Breaks Guitars : The Power of One Voice in the Age of Social Media
Dave Carroll
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Connected Strategy : Building Continuous Customer Relationships for Competitive Advantage
Nicolaj Siggelkow
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Customer Relationship Management
Kristin Anderson
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Loyalty Myths : Hyped Strategies That Will Put You Out of Business -- and Proven Tactics That Really Work
Timothy L. Keiningham
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One : A Consumer Revolution for Business!
Stefan Engeseth
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Customer Is King: How to Exceed Their Expectations
Robert Craven
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What's the Secret? : To Providing a World-Class Customer Experience
John R. DiJulius
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Microsoft CRM For Dummies
Joel (Computer Control Corporation, Bloomfield, Connecticut) Scott
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Customer Capitalism
Sandra Vandermerwe
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101 Ways to Grow Your Business
Hugh Williams
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Unleashing Excellence : The Complete Guide to Ultimate Customer Service
Dennis Snow
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Customer Loyalty : How to Earn It, How to Keep It
Jill (The Griffin Group, Austin, Texas) Griffin
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The Ownership Quotient : Putting the Service Profit Chain to Work for Unbeatable Competitive Advantage
James L. Heskett
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The Call Center Handbook : The Complete Guide to Starting, Running, and Improving Your Call Center
Keith Dawson
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Strategic Customer Service : Managing the Customer Experience to Increase Positive Word of Mouth, Build Loyalty, and Maximize Profits
John Goodman
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Implementing CRM : From Technology to Knowledge
David (University of Warwick) Finnegan
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Cult of the Service Excellence : How to Build a Truly Customer Centric Culture
Oke Eleazu
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Just Ask a Woman : Cracking the Code of What Women Want and How They Buy
Mary Lou Quinlan
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The Lifebelt : The Definitive Guide to Managing Customer Retention
John A. Murphy
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Human Sigma : Managing the Employee-Customer Encounter
John H. Fleming
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Communicating with Customers : Service Approaches, Ethics and Impact
Wendy S.Zabava- Ford
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Branded Customer Service: The New Competitive Edge
Janelle Barlow
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Developing Knowledge-Based Client Relationships
Ross Dawson
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The Relationship Revolution : Closing the Customer Promise Gap
Larry Hochman
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