Integrated Marketing Communication : Creative Strategy from Idea to Implementation
Robyn Blakeman
Available to Order - This title is available to order, with delivery expected within 2 weeks
Format: Book (Hardback)
£92.00
£70.70
Available to Order - This title is available to order, with delivery expected within 2 weeks
Book (Hardback)
Add to BasketAdvertising Account Planning : Planning and Managing Strategic Communication Campaigns
Sarah Turnbull
Out of StockMore expected soonContact us for further information
Format: Book (Hardback)
£175.00
£140.52
Out of StockMore expected soonContact us for further information
Book (Hardback)
Add to BasketAdvertising as a Creative Industry : Regime of Paradoxes
Izabela Derda
In StockFree UK DeliveryEstimated delivery 2-3 working days
Format: Book (Hardback)
£49.99
£42.68
In StockFree UK DeliveryEstimated delivery 2-3 working days
Book (Hardback)
Add to BasketDigital Transformation and Corporate Branding : Opportunities and Pitfalls for Identity and Reputation Management
Maria Teresa (University of Salerno, Italy) Cuomo
Out of StockMore expected soonContact us for further information
Format: Book (Hardback)
£135.00
£109.85
Out of StockMore expected soonContact us for further information
Book (Hardback)
Add to BasketUX Writing : Designing User-Centered Content
Jason C.K. (Texas Tech University, USA) Tham
Out of StockMore expected soonContact us for further information
Format: Book (Hardback)
£135.00
£109.85
Out of StockMore expected soonContact us for further information
Book (Hardback)
Add to BasketMixed Media : Moral Distinctions in Advertising, Public Relations, and Journalism
Thomas Bivins
Out of StockMore expected soonContact us for further information
Format: Book (Hardback)
£135.00
£109.85
Out of StockMore expected soonContact us for further information
Book (Hardback)
Add to BasketCutting the Cost of Confusion : Eliminate the High Price of Failure to Communicate
Richard Layton
Out of StockMore expected soonContact us for further information
Format: Book (Hardback)
£135.00
£109.85
Out of StockMore expected soonContact us for further information
Book (Hardback)
Add to BasketBranded Content and Entertainment in Advertising : A Theoretical and Empirical Study of Creative Advertising Practices
Maria Rodriguez-Rabadan (International University of La Rioja, Benito
Out of StockMore expected soonContact us for further information
Format: Book (Hardback)
£135.00
£109.55
Out of StockMore expected soonContact us for further information
Book (Hardback)
Add to BasketCrisis Response Advertising : Insights and Implications from COVID-19
Frauke (University of Nebraska-Lincoln, USA) Hachtmann
Out of StockMore expected soonContact us for further information
Format: Book (Hardback)
£135.00
£109.85
Out of StockMore expected soonContact us for further information
Book (Hardback)
Add to BasketStrategic Communication : Campaign Planning
James Mahoney
Out of StockMore expected soonContact us for further information
Format: Book (Hardback)
£135.00
£109.85
Out of StockMore expected soonContact us for further information
Book (Hardback)
Add to BasketArtificial Intelligence, Strategic Communicators and Activism
Lukasz (University of New South Wales, Sydney, Australia) Swiatek
In StockFree UK DeliveryEstimated delivery 2-3 working days
Format: Book (Hardback)
£49.99
£42.68
In StockFree UK DeliveryEstimated delivery 2-3 working days
Book (Hardback)
Add to BasketDigital Content Marketing : Creating Value in Practice
Agata Krowinska
Out of StockMore expected soonContact us for further information
Format: Book (Hardback)
£145.00
£117.51
Out of StockMore expected soonContact us for further information
Book (Hardback)
Add to BasketConsumer Behaviour and Analytics
Andrew (Nottingham University Business School, UK) Smith
Out of StockMore expected soonContact us for further information
Format: Book (Hardback)
£145.00
£117.51
Out of StockMore expected soonContact us for further information
Book (Hardback)
Add to BasketStrategic Marketing Planning : A Step-by-Step Approach
Karel Jan (Hanze University of Applied Sciences, The Netherland Alsem
Out of StockMore expected soonContact us for further information
Format: Book (Hardback)
£165.00
£132.85
Out of StockMore expected soonContact us for further information
Book (Hardback)
Add to BasketDigital Consumer Management : Understanding and Managing Consumer Engagement in the Digital Environment
Emmanuel (University of Greenwich, UK) Mogaji
Available to Order - This title is available to order, with delivery expected within 2 weeks
Format: Book (Hardback)
£145.00
£117.51
Available to Order - This title is available to order, with delivery expected within 2 weeks
Book (Hardback)
Add to BasketConsuming Happiness : Aspirational Practices in Global Perspective
Mehita (University of the Witwatersrand, Johannesburg, South Af Iqani
Out of StockMore expected soonContact us for further information
Format: Book (Hardback)
£135.00
£109.55
Out of StockMore expected soonContact us for further information
Book (Hardback)
Add to BasketIntegrated Advertising, Promotion, and Marketing : Communicating in a Digital World
Anubhav (Jaipuria Institute of Management Lucknow, India) Mishra
Out of StockMore expected soonContact us for further information
Format: Book (Hardback)
£135.00
£109.85
Out of StockMore expected soonContact us for further information
Book (Hardback)
Add to BasketBusiness Digitalization : Corporate Identity and Reputation
Pantea (Middlesex University London, UK) Foroudi
Out of StockMore expected soonContact us for further information
Format: Book (Hardback)
£135.00
£109.85
Out of StockMore expected soonContact us for further information
Book (Hardback)
Add to BasketBranding Authoritarian Nations : Political Legitimation and Strategic National Myths in Military-Ruled Thailand
Petra (University of Birmingham, UK) Alderman
Out of StockMore expected soonContact us for further information
Format: Book (Hardback)
£135.00
£109.85
Out of StockMore expected soonContact us for further information
Book (Hardback)
Add to BasketEconomics and Alcohol : Consumption and Controls
Marcus (President, International Center for Alcohol Policies (I Grant
Out of StockMore expected soonContact us for further information
Format: Book (Hardback)
£110.00
£102.92
Out of StockMore expected soonContact us for further information
Book (Hardback)
Add to BasketBrand Antarctica : How Global Consumer Culture Shapes Our Perceptions of the Ice Continent
Hanne Elliot Fønss Nielsen
Out of StockMore expected soonContact us for further information
Format: Book (Hardback)
£54.00
£43.38
Out of StockMore expected soonContact us for further information
Book (Hardback)
Add to BasketVoice Marketing : Harnessing the Power of Conversational AI to Drive Customer Engagement
Laurence Minsky
Available to Order - This title is available to order, with delivery expected within 2 weeks
Format: Book (Hardback)
£69.00
£54.13
Available to Order - This title is available to order, with delivery expected within 2 weeks
Book (Hardback)
Add to BasketA Philosophy of Communication of Social Media Influencer Marketing : The Banality of the Social
Kati E. Sudnick
Available to Order - This title is available to order, with delivery expected within 2 weeks
Format: Book (Hardback)
£73.00
£56.97
Available to Order - This title is available to order, with delivery expected within 2 weeks
Book (Hardback)
Add to BasketBranding Trust : Advertising and Trademarks in Nineteenth-Century America
Jennifer M. Black
Out of StockMore expected soonContact us for further information
Format: Book (Hardback)
£45.00
£36.50
Out of StockMore expected soonContact us for further information
Book (Hardback)
Add to Basket