The Way of the Wolf : Straight Line Selling: Master the Art of Persuasion, Influence, and Success
Jordan Belfort
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The Challenger Customer : Selling to the Hidden Influencer Who Can Multiply Your Results
Matthew Dixon
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Pre-Suasion : Channeling Attention for Change
Robert Cialdini
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The 22 Immutable Laws of Marketing
Al Ries
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Yes! : 50 Scientifically Proven Ways to Be Persuasive
Noah J. Goldstein
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The Thank You Economy
Gary Vaynerchuk
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Contagious : Why Things Catch On
Jonah Berger
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Pitch Perfect : How to Say It Right the First Time, Every Time
Bill McGowan
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The 22 Immutable Laws of Branding
Al Ries
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Think Simple : How Smart Leaders Defeat Complexity
Ken Segall
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The 11 Immutable Laws of Internet Branding
Al Ries
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Momentum : How to Propel Your Marketing and Transform Your Brand in the Digital Age
Shama Hyder
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Outside In : The Power of Putting Customers at the Center of Your Business
Harley Manning
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Winning the Story Wars : Why Those Who Tell - and Live - the Best Stories Will Rule the Future
Jonah Sachs
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Pitching and Closing : Everything You Need to Know About Business Development, Partnerships, and Making Deals that Matter
Alex Taub
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Launch : An Internet Millionaire's Secret Formula to Sell Almost Anything Online, Build a Business You Love, and Live the Life of Your Dreams
Jeff Walker
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Invisible Influence : The Hidden Forces that Shape Behavior
Jonah Berger
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Brand Seduction : How Neuroscience Can Help Marketers Build Memorable Brands
Daryl Weber
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The Sales Advantage : How to Get it, Keep it, and Sell More Than Ever
J. Oliver Crom
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Fascinate : Your 7 Triggers to Persuasion and Captivation
Sally Hogshead
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The Contagious Commandments : Ten Steps to Brand Bravery
Paul Kemp-Robertson
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Often Wrong, Never in Doubt
Donny Deutsch
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