Retail Internationalization in China : Expansion of Foreign Retailers
L. Qixun Siebers
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Multinational Retailers and Consumers in China : Transferring Organizational Practices from the United Kingdom and Japan
J. Gamble
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The Changing Nature of Doing Business in Transition Economies
M. Marinov
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Competitive Strategies : Managing the Present, Imagining the Future
E. Valdani
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Networked Consumers : Dynamics of Interactive Consumers in Structured Environments
Steven Silver
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The China-Latin America Axis : Emerging Markets and the Future of Globalisation
G. Fornes
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Public Choice Theory and Local Government : A Comparative Analysis of the UK and the USA
George A. Boyne
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The Psychology of Customer Care : A Revolutionary Approach
J. Lynch
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The Early Computer Industry : Limitations of Scale and Scope
A. Gandy
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Trust, Social Relations and Engagement : Understanding Customer Behaviour on the Web
D. Padua
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Rolling Out New Products Across International Markets : Causes of Delays
G. Chryssochoidis
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Business in a Virtual World : Exploiting Information for Competitive Advantage
Fiona Czerniawska
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The Rhetoric and Reality of Marketing : An International Managerial Approach
P. Kitchen
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Contemporary Thoughts on Corporate Branding and Corporate Identity Management
T. Melewar
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Investor Relations : Principles and International Best Practices of Financial Communications
A. Guimard
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The Globalization of Multinational Enterprise Activity and Economic Development
N. Hood
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