Managing Customer Experience and Relationships : A Strategic Framework
Don Peppers
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Superior Customer Value : Strategies for Winning and Retaining Customers, Third Edition
Art (Nova Southeastern University, Fort Lauderdale, USA) Weinstein
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B2B Customer Experience : A Practical Guide to Delivering Exceptional CX
Paul Hague
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How to Measure Customer Satisfaction
Nigel Hill
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Customer Relationship Management : Strategic Approaches in Digital Era
Joao Heitor De Avila Santos
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Customer Service in Business : Keeping Your Customers Close and Loyal
Jonah C. Pardillo
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Consumer Behavior Change and Data Analytics in the Socio-Digital Era
Pantea Keikhosrokiani
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Developing Relationships, Personalization, and Data Herald in Marketing 5.0
Jasmine Kaur
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Cases on Social Justice in China and Perspectives on Chinese Brands
Elhaoussine
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Building a Brand Image Through Electronic Customer Relationship Management
Arshi Naim
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Creating and Sustaining a Superior Customer Service Organization : A Book About Taking Care of the People Who Take Care of the Customers
James Poisant
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Acquiring, Processing, and Deploying : Voice of the Customer
M. Larry (Shillito Consulting & Associates, Rochester, New Y Shillito
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Managing High-Tech Services Using a CRM Strategy
Donald F. (D.F. Blumberg Associates, Gladwyne, Pennsylvania, Blumberg
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Customer Relations
Victoria J Farkas
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Customer Service : Utility Style
Penni McLean-Conner
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Excellence in Managing Worldwide Customer Relationships
Thomas A. (American River International, Melville, New York, USA Cook
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Brand, Label, and Product Intelligence : Second International Conference, COBLI 2021
Joseph Kaswengi
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Brand, Label, and Product Intelligence : Second International Conference, COBLI 2021
Joseph Kaswengi
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Optimistic Marketing in Challenging Times: Serving Ever-Shifting Customer Needs : Proceedings of the 2022 AMS Annual Conference, May 25-27, Monterey, CA, USA
Bruna Jochims
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Customer Success Management : Helping Business Customers Achieve Their Goals
Michael Kleinaltenkamp
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Advances in National Brand and Private Label Marketing : 10th International Conference, 2023
Juan Carlos Gazquez-Abad
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Social Commerce : Consumer Behaviour in Online Environments
Rosy Boardman
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Information Obligations and Disinformation of Consumers
Gert Straetmans
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Information Obligations and Disinformation of Consumers
Gert Straetmans
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