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The Language of Branding : Theory, Strategies, and Tactics - Book

The Language of Branding : Theory, Strategies, and Tactics

Dawn (Fordham University, New York, NY, USA) Lerman

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£47.99

£41.14

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Social Communication in Advertising : Consumption in the Mediated Marketplace - Book

Social Communication in Advertising : Consumption in the Mediated Marketplace

William (University of Ottawa, CANADA) Leiss

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£49.99

£42.98

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Assemblage : The Art and Science of Brand Transformation - Book

Assemblage : The Art and Science of Brand Transformation

Emmanuel Probst

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£20.99

£16.42

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The Consumer Insights Handbook : Unlocking Audience Research Methods - Book

The Consumer Insights Handbook : Unlocking Audience Research Methods

Danielle Sarver Coombs

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£47.00

£38.13

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Between the Lines : Early Advertising in Singapore: 1830s - 1960s - Book

Between the Lines : Early Advertising in Singapore: 1830s - 1960s

Various

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£19.99

£14.26

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Digital Analytics for Marketing - Book

Digital Analytics for Marketing

A. Karim Feroz

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£45.99

£40.13

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Advertising Revolutionary : The Life and Work of Tom Burrell - Book

Advertising Revolutionary : The Life and Work of Tom Burrell

Jason P. Chambers

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£21.99

£18.21

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The Routledge Companion to Corporate Branding - Book

The Routledge Companion to Corporate Branding

Oriol (ESADE Business School, Spain.) Iglesias

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£43.99

£38.37

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Strategic Content Marketing : Creating Effective Content in Practice - Book

Strategic Content Marketing : Creating Effective Content in Practice

Dan Farkas

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£39.99

£35.04

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Strategic Communication and AI : Public Relations with Intelligent User Interfaces - Book

Strategic Communication and AI : Public Relations with Intelligent User Interfaces

Simon Moore

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£18.21

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Advertising Account Planning : Planning and Managing Strategic Communication Campaigns - Book

Advertising Account Planning : Planning and Managing Strategic Communication Campaigns

Sarah Turnbull

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£51.99

£44.52

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Advertising as a Creative Industry : Regime of Paradoxes - Book

Advertising as a Creative Industry : Regime of Paradoxes

Izabela Derda

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£49.99

£42.68

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Mixed Media : Moral Distinctions in Advertising, Public Relations, and Journalism - Book

Mixed Media : Moral Distinctions in Advertising, Public Relations, and Journalism

Thomas Bivins

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£56.99

£48.85

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Artificial Intelligence, Strategic Communicators and Activism - Book

Artificial Intelligence, Strategic Communicators and Activism

Lukasz (University of New South Wales, Sydney, Australia) Swiatek

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£49.99

£42.68

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Strategic Marketing Planning : A Step-by-Step Approach - Book

Strategic Marketing Planning : A Step-by-Step Approach

Karel Jan (Hanze University of Applied Sciences, The Netherland Alsem

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£45.99

£39.91

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The Routledge Companion to Strategic Marketing - Book

The Routledge Companion to Strategic Marketing

Bodo B. Schlegelmilch

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£43.99

£38.37

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Brand Antarctica : How Global Consumer Culture Shapes Our Perceptions of the Ice Continent - Book

Brand Antarctica : How Global Consumer Culture Shapes Our Perceptions of the Ice Continent

Hanne Elliot Fønss Nielsen

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£54.00

£43.38

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Branding Trust : Advertising and Trademarks in Nineteenth-Century America - Book

Branding Trust : Advertising and Trademarks in Nineteenth-Century America

Jennifer M. Black

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£45.00

£36.50

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Ultimate Guide to Instagram - Book

Ultimate Guide to Instagram

Kim Walsh Phillips

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£17.99

£13.97

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Beautiful PR : Finding your brand’s heartbeat for authenticity in communication - Book

Beautiful PR : Finding your brand’s heartbeat for authenticity in communication

Sophie Attwood

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£25.99

£19.03

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How Brands Blow - Book

How Brands Blow

Ryan Wallman

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£14.99

£11.86

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Brandwashed : Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy - Book

Brandwashed : Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy

Martin Lindstrom

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£24.99

£18.47

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Fundamentals of Advertising - Book

Fundamentals of Advertising

John Wilmshurst

Format: Book (Paperback / softback)

£54.99

£47.32

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The Art of the Pitch : Persuasion and Presentation Skills that Win Business - Book

The Art of the Pitch : Persuasion and Presentation Skills that Win Business

Peter Coughter

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£22.99

£17.55

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