Masters of Advertising Copy (RLE Marketing)
J. George Frederick
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The Advertising Agency (RLE Marketing) : Procedure and Practice
Floyd Y. Keeler
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The Business of Advertising (RLE Advertising)
Clarence Moran
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The Economics of Advertising (RLE Advertising)
Frederic Taylor
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The 30-Second Storyteller : The Art and Business of Directing Commercials
Thomas Richter
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Great Clients : Why Their Advertising Is Better Than Yours
Ullman
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Social Issues of Advertising
Kara Chan
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