The Business of Event Planning : Behind-the-Scenes Secrets of Successful Special Events
Judy Allen
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Better Brand Health : Measures and Metrics for a How Brands Grow World
Jenni (International Director, International Director, Ehren Romaniuk
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Advertising as a Creative Industry : Regime of Paradoxes
Izabela Derda
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Powers of Persuasion : The Inside Story of British Advertising 1951-2000
Winston (Visiting Professor of Marketing at Westminster Univ Fletcher
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Facebook, the Media and Democracy : Big Tech, Small State?
Leighton Andrews
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Native Advertising : Advertorial Disruption in the 21st-Century News Feed
Lisa Lynch
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Consumer Society and Ecological Crisis
Leslie M. Meier
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Marketing Apocalypse : Eschatology, Escapology and the Illusion of the End
Jim Bell
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Alternate Reality Games : Promotion and Participatory Culture
Stephanie Janes
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Postcards from Stanland : Journeys in Central Asia
David H. Mould
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Freud on Madison Avenue : Motivation Research and Subliminal Advertising in America
Lawrence R. Samuel
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African Luxury Branding : From Soft Power to Queer Futures
Mehita (University of the Witwatersrand, Johannesburg, South Af Iqani
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Literary Advertising and the Shaping of British Romanticism
Nicholas Mason
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