Marketing in the Digital Era
Lukasz Sulkowski
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An Introduction to Visual Communication : From Cave Art to Second Life (2nd edition)
Susan B. Barnes
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Marketing Semiotics : Signs, Strategies, and Brand Value
Laura R. (Associate Professor of Advertising, University of Il Oswald
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Kinderculture : The Corporate Construction of Childhood
Shirley R. Steinberg
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Air Wars : Television Advertising and Social Media in Election Campaigns, 1952-2016
Darrell M. West
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The Near-Death of the Author : Creativity in the Internet Age
John Potts
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Utopian Images and Narratives in Advertising : Dreams for Sale
Luigi Manca
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Landscapes of Capital
Robert (Lewis & Clark College) Goldman
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Advertising and Consumer Culture in China
Hongmei Li
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Corpus Linguistics and the Analysis of Sociolinguistic Change : Language Variety and Ideology in Advertising
Joan O'Sullivan
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Liking Ike : Eisenhower, Advertising, and the Rise of Celebrity Politics
David Haven (Professor of English, Professor of English, The Co Blake
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Global Advertising Practice in a Borderless World
Robert Crawford
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Social and Environmental Issues in Advertising
Sukki Yoon
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Advertising and Cultural Politics in Global Times
Pamela Odih
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9/11 and the Visual Culture of Disaster
Thomas Stubblefield
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Selling the Silver Bullet : The Lone Ranger and Transmedia Brand Licensing
Avi Santo
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Do You Make These Mistakes in English? : The Story of Sherwin Cody's Famous Language School
Edwin L (Professor of English, Professor of English, Sou Basttistella
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Textuality and Contextuality : Cross-Cultural Advertising from the Perspective of High- vs. Low-Context Cultures in Europe
Aneta Smolinska
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Narrative Der UEberwachung : Typen, Mediale Formen Und Entwicklungen
Kilian Hauptmann
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Differing Outlook of Contemporary Advertising
Omer Aydinlioglu
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I Shop in Moscow : Advertising and the Creation of Consumer Culture in Late Tsarist Russia
Sally West
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Advertising Media Planning : A Brand Management Approach
Larry D. (University of Houston, USA) Kelley
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VIVA MAC : AIDS, Fashion, and the Philanthropic Practices of MAC Cosmetics
Andrea Benoit
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