Ads, Fads, and Consumer Culture : Advertising's Impact on American Character and Society
Arthur Asa Berger
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Evaluating Public Communication : Exploring New Models, Standards, and Best Practice
Jim Macnamara
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Jim Macnamara
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Arthur Asa Berger
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Arthur Asa Berger
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Arthur Asa Berger
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Evaluating Public Communication : Exploring New Models, Standards, and Best Practice
Jim Macnamara
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Add to BasketMessages : An Introduction to Communication
Arthur Asa Berger
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Arthur Asa Berger
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Add to BasketDictionary of Advertising and Marketing Concepts
Arthur Asa Berger
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Arthur Asa Berger
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Arthur Asa Berger
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Arthur Asa Berger
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Jim Macnamara
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Understanding American Icons : An Introduction to Semiotics
Arthur Asa Berger
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Understanding American Icons : An Introduction to Semiotics
Arthur Asa Berger
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Dictionary of Advertising and Marketing Concepts
Arthur Asa Berger
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The Cultural Theorist's Book of Quotations
Arthur Asa Berger
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